Archive for the Your Questions Category

An infomercial is an advert that is longer in length than the usual 30-second advert you see on TV. The length of an infomercial is in minutes rather than seconds and can be the length of a programme.

The point of an infomercial is to educate the viewer whilst having a strong bias on advertising / selling a product or service. A great example can be found on shopping channels such as QVC.

Music and voice-overs can be used to enhance an infomercial.

High quality royalty free music can be suitable for an infomercial, however, if a brand message needs to be communicated or if you require exclusive use of original music, you may wish to hire a composer to write a custom piece.

Voice-over, high quality royalty free music & custom written music is all available on Media Music Now

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New to podcasting…I keep reading about only audio files for mp3. How hard would it be to incorporate office files (.xls, .doc, .pdf…etc.).

As training coordinator I want to start utilizing Podcasting for employees and students in our training program.

Question by: David Riggenbach

Eaton Corporation
www.eatonhydraulics.com/training/

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Hello David

I don’t think it is technically possible to incorporate office files into a podcast, however, I have seen / heard instances where references have been made to office files. For example, I have heard podcast hosts say things like…”go to www.mydomain.com/podcast_worksheet1/ to download accompanying notes”.

I don’t suppose it would harm to provide a zip file containing the accompanying office files. This could probably be provided with the podcast as an html link or hosted on your own website as a page or section where your students could download the extra podcast notes / worksheets.

I hope this gives you food for thought.

Best Regards

Lee Pritchard

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I have been in many discussions about the role of PRS I have been asked the following question numerous times by new composers and bands.

When should I join PRS?

In short I would say it is a judgement call on your part. In my experience, there are certain old school managers / music industry advisers that will have you believe it is the first thing you need to do in order to get paid. This is not strictly true!

PRS collect money from performances and broadcasts of your musical works. However, due to the huge task of monitoring this, PRS use a system of census that actually means that your music can be played yet missed by the census.

I think PRS do a great job for many composers / artists, but I do not think joining up should be the first thing you consider doing. In my opinion, I think it is worthwhile paying the admin fee and joining if you know that your works are being broadcast on major Terrestrial TV channels. If you are just being played on local radio for a few weeks a year, it is extremely unlikely that you will get any revenue. If you do it probably won’t recoup your admin fee.

So, in short, don’t join because somebody that apparently knows the industry tells you to.

Do some research, get the facts and join only when you think you will benefit financially.

Resources

This guy knows what he is talking about and has a detailed article about royalties.

Also, I have a two part article about copyright and licensing

This is cut and paste from the www.prs.co.uk…

Methods of using performance data for royalty distribution

census – full returns of all music played.

Where revenue is sufficient, PRS will distribute it to all the works performed. While it is the Society’s desire for this to be applied to all performances, at present it is only achieved for national terrestrial broadcast performances and certain major concerts.

sample – a subset of returns of all the music played.

In many cases the cost of collecting and processing details of all performances would be more than the revenue available. In these cases PRS collects information about some of the performances and uses that to represent all of them. These samples might be certain days in a broadcasters schedule, or certain concert events and are selected at random to reflect their overall value.

projection – returns of music from one source used to distribute another source

There are many uses of music, such as CDs and tapes for background music in shops and restaurants, where the actual value of each performance is probably only a few pence. In these cases it is too costly to create an effective sample. Instead PRS creates a statistical calculation of other music data based on a small survey of actual performances.

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This is my take on it… any other opinions / knowledge on this subject are welcome.

An aggregator acts a bit like an agent, putting bands music into other people’s libraries on behalf of the artist. The aggregator takes a percentage on sales but often does not even sell from his own site.

This can be useful for an unsigned band because it means that the aggregator takes care of getting their content into all the relevant online retailers.

An aggregator has the contacts and knowledge of how to get bands / labels music into the right online retailers and can generate a revenue without having to develop and promote an eCommerce site of their own.

Aggregators tend to put a band’s / label’s music anywhere it has a chance of being sold, whether a big download store such as itunes and Tunetribe or in any of the numerous independent websites. Aggregators have been known to provide catalogue to ringtone sellers and other media industries.

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The Question…

Hello Mr. Pritchard,
I read your article on Music Licensing in the latest issue of the Galaris newsletter. My concern is, I am a songwriter/publisher member with BMI. I’ve had several of my mp3 music tracks performed or featured on various podcast productions but I haven’t seen any royalty payments from those performances. All of the songs featured or performed are registered with BMI. I appreciate the exposure but should BMI send me a royalty check for those performance of my music? What am I’m doing wrong? I look forward to your reply.

Thanks

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Lee Pritchard’s Answer…
Hi Gregory

Thank you for your question.

The BMI Internet Music license covers usage of any BMI music in podcasts. Once the podcaster has a license BMI request music usage reports identifying all of the music works used. As I understand it, it is not clear how royalties are calculated and paid out to BMI songwriter / publisher members.

(more…)

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